Aw Yeah! СННК is kicking off our 2026 SXSW with a fun & free Welcome to Austin Day Party – A Music & Tech Experience, right in the heart of it all at Flamingo Cantina on 6th street!!

Join us on Thursday, March 12th from 12-4pm for this Free DayTime Event! This isn’t just a music show, this is an experience curated by CHHK & Abstract Industries powered by Two Birds Ent & BSO Social Club!

We have:
Free Food from Bars, Beats, & Eats (while supplies last)
Tito’s Vodka & High Pour will be in the house!
Tech panel & presentations featuring Throne, SneakAR, & Longstrider!
Special Guest Performances by WhyNotCordell & Cole Pilley

THOPFest Competition ••
The Happiness of Pursuit Festival is one of the biggest independent hip-hop festivals in the country. Now in its 8th year, THOP Fest boasts alumni including Juelz Santana, D12, Mobb Deep, Coast Contra, Suga Free, Immortal Technique, and many more. This year, they are in search of the best artists from around the country & will be hosting a live performance competition during the biggest week in music in Austin, Texas, in the heart of SXSW.
Judges: The competition will be judged by the THOP Festival Team
Set Length: Each artist will get 6 minutes to perform (3 songs max)

Schedule:
12:00-1:00pm – Welcome Party: DJ + Free Food (while supplies last)
1:00-2:30 – AI/WEB 3 Panel &
Discussion
2:30-4:30pm – THOP Artist
Competition

AbstractAMCR will be in the mix all show long & co-hosting along with Big Mic!!!

Don’t miss this cool & interactive Free Opening SXSW day experience!

All Media Coverage by StudioE90

We’ll see you there!